A certified hotel Revenue Management professional and trainer with a passion for hotels and a wide knowledge of revenue management, distribution and digital marketing.
Janel’s aim is to educate the next generation of hoteliers in the Art and more increasingly the Science of Revenue Management, and to inspire more people to take this path.
Janel has used her extensive practical knowledge to run consultancy services for hotels across the full spectrum, from 5-star chain properties to independent boutique hotels, helping them embed, achieve and exceed best practice. Janel has also been involved in the organisation and management of ‘blue chip’ revenue management training academies throughout EMEA.
A translator of the digital marketing and distribution worlds, enabling hotels to embrace and maximise new technology.
A passionate industry expert, Janel’s role as Head of Education at SnapShot allows her to develop and deliver Educational services in association with academic partners to introduce improved ways for hotels to make commercial decisions
Janel believes that one day, Revenue Managers will rule the world!